Big Al's Creative Emporium wins Paddy Power ad account
25 Feb 2010 | by Noel Bussey
final. They will then return to screens in the days running up to the Cheltenham Festival, Champions ...
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Waitrose sponsors Wychwood music festival
23 Mar 2010 | by Joe Thomas
LONDON - Waitrose has been announced as the first headline sponsor of the Wychwood Festival, which...with Wychwood Festival, which is positioned as a family festival. Karen Himsworth, manager of Waitrose Events, said: "This is the first time Waitrose has sponsored this festival, and our presence at Wychwood ... . The festival, now in its sixth year, has Liverpudlian pop/rock band The Lightning Seeds headlining ...
Lucozade to take Yes campaign to festivals
16 Jun 2011 | by Loulla-Mae Eleftheriou-Smith
UK festivals this summer to boost awareness of its 'Yes' campaign....The festival partnership was negotiated by MediaCom, with experiential activity handled by TRO ... festival "glamping" experience. In addition, consumers will be able spin a giant "wheel of fortune ... will feature at the LED, Rockness, Big Chill, Beach Break Live, Wakestock and Kendall Calling festivals over ...
Thomas Cook rebrands winter music festival
28 Oct 2009 | by Staff
LONDON - Tour operator Thomas Cook is rebranding its UK winter music festival, The Big Reunion....it also owns. The festival will also be renamed. The branding, which is being created by design agency ... skiing and music event, The Big Snow Festival. A spokeswoman for the company said it was targeting a gap ...
Relentless Energy Drink to sponsor Freeze Festival
26 Aug 2010 | by Sara Kimberley
, Freeze Festival, for the next two years....-event trails. Topham said: "The Relentless brand fits the festival perfectly, given their background ...
Continental Airlines ties up with London arts festival
07 Aug 2009 | by Daniel Farey-Jones
and music festival at the Tower of London next month to promote its business class service to New York....The Tower Festival sponsorship was negotiated by SMG Plus, Starcom MediaVest Group's sponsorship division, with promoters Harvey Goldsmith and AEG Live. The festival takes place from September 10 to 20 ... for the opportunity to win VIP tickets to the festival. At the festival itself, Continental will offer guests several ...
THIS WEEK: Virgin’s festival to target youth
09 May 1996 | by HARRIET MARSH
festival which will allow it to market a range of its brands tied into one event....festival which will allow it to market a range of its brands tied into one event. V-96 is set to fill the gap vacated this summer by the long-running Glastonbury festival. The Virgin group ... , although other Virgin brands will be involved: Eurostar is set to be the festival s official carrier ...
Media: Things we like
24 Mar 2006
This week, The Sportsman became the first national newspaper to launch for nearly 20 years. It will be no easy task trying to launch a paper into a market monopolised by the Racing Post. So we were astonished to discover that the title's founders delayed the launch until after the Cheltenham Festival, when more than ...
Festival Cruises hands pounds 3m task to Team Saatchi
06 Jul 2000 | by GAIL KEMP
Festival Cruises, the European cruise company in the throes of a takeover by P&O, has appointed...Festival Cruises, the European cruise company in the throes of a takeover by P s current fleet, as well as its ships under construction and its European sales and marketing network. The acquisition would strengthen P s operations in France, Italy and Spain. ...
DJ Mr Scruff and Big Chill festival to launch branded tea
08 Jul 2009 | by Joe Thomas
LONDON - Big Chill, the company behind the festival, is bringing out a branded tea, which has been.... There will also be a tea tent' at the Big Chill Festival this August, where revellers can go and sample the new ... all bars at the festival. The festival takes place in Herefordshire, where the cider maker is based. It is also the first time the cider brand has been involved with a music and arts festival. Weston's joins ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
