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Agencies line up for child support brief

15 Jan 2009 | by Noel Bussey

LONDON - The Child Maintenance and Enforcement Commission, the body responsible for the Child...benefit from effective child maintenance arrangements, whether that's through the Child Support Agency ... body that took over the CSA's duties in November 2008 and is now responsible for child maintenance ... -Mec, promoting the benefits of effective child maintenance. A commission spokesman: "Less than 50% of children ...

PHD picks up COI's child support brief

14 Jul 2006 | by Ian Darby

for the Child Support Agency.

AMV handed £10m child support brief

27 Feb 2009

The Child Maintenance and Enforcement Commission has appointed Abbott Mead Vickers BBDO to handle...the statutory service provided by the Child Support Agency or private arrangements. Justin Chamberlain ... was handled by COI. AMV will be briefed to develop a campaign promoting the CMEC's Child Maintenance Options service. The service has been set up to offer impartial information and support for separated families ...

NEWS: Burnetts tests CSA ads as rival shops await call to pitch

05 Jul 1996 | by OUR PARLIAMENTARY CORRESPONDENT

The Government is considering launching a campaign to promote the Child Support Agency and could...The Government is considering launching a campaign to promote the Child Support Agency and could soon ask agencies to pitch. A pounds 180,000 test campaign through the CSA incumbent, Leo ... Against the Child Support Act. Its spokesman, Paul Doxey, commented: These are not myths ...

McDonald's to boost child ads

11 Mar 2005 | by Larissa Bannister

Union, Robert Madelin, told delegates that the EU supported self-regulation of junk-food advertising ...

AMV wins £10 million child maintenance account

24 Feb 2009 | by Noel Bussey

LONDON - The Child Maintenance and Enforcement Commission has appointed Abbott Mead Vickers BBDO.... The pitch was handled by COI. AMV will now be briefed to develop a campaign promoting the new Child Maintenance and Enforcement Commission's Child Maintenance Options Service. This body has been set up to offer information and support for separated families and help both parents make informed choices about ...

NSPCC launches 'adult child' DRTV ads

21 Oct 2002 | by Ian Darby,

support the NSPCC's branding work by promoting the benefits of giving £2 a month to the charity via a free ... powerful imagery. Other ads in the "adult child" campaign are "housewife", featuring an overworked housewife remembering her parents abusing her as a child, and a third ad featuring a man obsessed with self ...

EC permits Sweden to continue child ad ban

11 Jul 2003 | by John Tylee

. In 2001, Sweden tried to use its EU presidency to marshall support for the outlawing of TV advertising ...

Media: Strategy Analysis - Selling small cars to the inner child

14 Jan 2005

of the UK supported in each region by a "Win a Modus" radio competition, kicking off on Johnny Vaughan ... for reaching the "inner child" audience, with 11 insertions and a 24-pager. The Independent, by contrast ...

Child-Tamers and Cash Cows

08 Apr 2005

of the noticeable TV phenomena of recent times has been the child-taming show - clearly, there are a lot ...

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