P&G launches London 2012 Olympics campaign
18 Apr 2012 | by Emma Powell
of athletes' mums, including those of Victoria Pendleton and Sir Chris Hoy. Irwin Lee, managing director ...
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When social media turns bad: dealing with negative comments
26 Apr 2012 | by David Benady
that if you eat their choc bar you become a top athlete? #mars chris place @place77 7:01 PM - 15 Apr ...
ISBA conference: with brands getting over their first crush on social media, what happens next?
27 Mar 2012 | by Gemma Charles
was no exception. Speaking to Marketing after addressing the floor, Chris Burggraeve (right), chief marketing ...
P&G Marc Pritchard: The full WACL speech
22 Mar 2012 | by Rachel Barnes
too. Sir Chris Hoy, Jessica Ennis, Paula Radcliffe, Mark Cavendish and many more will be the faces ...
ISBA Conference: President spotlights online behavioural ads debate
21 Mar 2012 | by Daniel Farey-Jones
's conference include: Greg Nugent, marketing director at Locog; Chris Burggraeve, chief marketing officer ...
Lynx 'cops and robbers' by BBH
25 Jan 2012
The campaign will launch with a teaser video created by Bartle Bogle Hegarty and directed by Chris Palmer that is designed to show the impact of the "Lynx Effect" on both sexes. A female cop and a male robber run through the streets in a seemingly intense chase scene. The film ends with the strapline ...
WFA unveils keynote speakers for Global Marketing Conference
23 Jan 2012 | by Arif Durrani
communications." Confirmed speakers include: Chris Burggraeve, global CMO, Anheuser-Busch InBev and WFA ...
Trading places: this week's people moves
20 Jan 2012 | by Daniel Farey-Jones
and Chris Bowsher to further boost its creative department. ( Campaign ) Marketing Pernod Ricard UK ...
P&G picks Olympic athletes for brand ambassadors
30 Nov 2011 | by Loulla-Mae Eleftheriou-Smith
The ambassadors, who include Paula Radcliffe, Jessica Ennis, Ben Rushgrove and Sir Chris Hoy, will front marketing campaigns and feature in a variety of sponsorship activity in the run up to the Games ... Shoulders Jessica Ennis, athletics, Olay Sir Chris Hoy, track cycling, Gillette Jeanette Kwakye ...
Flora advertorial crossed line, rules ASA
02 Nov 2011 | by Loulla-Mae Eleftheriou-Smith
The advertorial, created by the Telegraph newspaper's editorial team, was featured on the website on 12 July. It carried the text, "Flora pro.activ: Stepping up the pace" and the strapline, "Telegraph journalist Chris Jones tried Flora pro.activ and brisk walks to lower cholesterol." The ad received a ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
