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Carling plans £7m brand repositioning

to a 2bn pint-a-year brand by 2014, includes the launch of a premium variant, Carling Chrome ... category leader, through a new brand positioning and the launch of Carling Chrome. Molson Coors is also ...

M&C Saatchi wins Google brief to allay privacy fears

were appointed to work on activity to support Google's Chrome browser. OMD handles its UK media ... films for Google Chrome to launch on YouTube, building on an original campaign called "Chrome Features". ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.