Big Jubilee Lunch project in TV push
23 May 2012 | by Loulla-Mae Eleftheriou-Smith
on the large BBC Big Screens placed around the UK, supported by cinema activity. Rita Broe, strategic ...
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Missing People asks viewers to pick up the phone
25 May 2012 | by Loulla-Mae Eleftheriou-Smith
Bartle Bogle Hegarty has created the campaign for Missing People, which is launching its new phone number, 116 000, on International Missing Children's Day today (25 May). It is supported through TV and cinema activity, interactive posters, digital outdoor and print executions. It runs under the strapline ...
Cocaine Unwrapped 'you can't ignore what's under your nose' by Leo Burnett
16 May 2012
Leo Burnett has created two cinema and online films to promote the release of a new documentary
Cancer Research UK 'plain packaging' by AMV BBDO
27 Apr 2012
The film shows l scenes of seven to 10 year olds as they discussing what attracts them to brightly coloured and attractively designed cigarette packs. It will launch on TV, in cinemas and on YouTube and is accompanied by a press campaign. It was written by Mark Fairbanks and art directed by Thiago de Moraes ...
Changing Faces 'Leo' by DDB
16 Apr 2012
The campaign launched in Odeon cinemas nationwide on 13 April. Starring the Downton Abbey actress and patron Michelle Dockery and Leo Gormley, a man with burn scars, the work aims to highlight how strongly and unconsciously audiences link scars and unusual faces with evil intent. ...
Breast Cancer Care 'pills' by M&C Saatchi
19 Mar 2012
The "support for the woman behind the cancer" campaign launches in cinemas this month.
Gov campaign educates teens about rape
05 Mar 2012 | by Loulla-Mae Eleftheriou-Smith
?" The campaign will run on TV and in cinemas until 29 April, and directs teenagers to a supporting site, http ...
Hollywood backs first Breast Cancer Care campaign
27 Feb 2012 | by Sara Kimberley
The 'Support For The Woman Behind the Cancer' campaign will launch across cinemas in March. It is also running on outdoor poster sites and online www.breastcancercare.org.uk/thewoman. The ad by M C Saatchi illustrates that behind every breast cancer diagnosis is a real woman ...
Flack's Week: 17 February
17 Feb 2012
', as these Star Wars stormtroopers opened Vue Cinemas' new Xtreme screen auditorium in Plymouth - where ...
Shock tactics - Do they work?
08 Dec 2011 | by Kate Magee
service for young victims of internet and mobile phone bullying, included a shocking TV and cinema advert ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
