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LONDON - Citroen has called a formal review of its below-the-line marketing account....The announcement comes following Kitcatt Nohr Alexander Shaw's appointment to the Toyota business. The agency is the incumbent for the Citroen business. Marc Raven, director of communications at Citroen UK said: Kitcatt Nohr Alexander Shaw has resigned from our direct marketing account by mutual consent ...
LONDON - Citroen has unveiled a new corporate identity to help modernise the brand and improve...and point-of-sale materials. Citroen will draw attention to the rebrand with a four-day marketing campaign ... recognisable as Citroen, but force consumers to reconsider the brand.' It has also been announced that Citroen ... . Citroen suffered a 17% year-on-year slump in UK new car sales over 2008, compared to an average fall of 11 ...
Citroen has signed its largest tactical London underground station sponsorship deal at Earl...Citroen has signed its largest tactical London underground station sponsorship deal at Earl s Court. The deal, worth pounds 350,000, coincides with the London Motor show and runs October 15 to 26. ...
Citroen has hired CMW to handle its below-the-line account following a pitch. CMW already works
LONDON - Tim Duffy, UK group chairman and chief executive of M&C Saatchi, reviews the Citroen TV...A car that brings the outside inside' says the cheery voiceover to this ad, as we see a pair of small, apparently angelic children in the back seat of a bright and airy Citroen Picasso. Miraculously ... . By the way, we're also told there's no VAT on this Citroen. The Picasso's biggest fan, Uncle Bryn in Gavin ...
Citroen has appointed CMW to its direct marketing account, following a pitch against Inferno
Citroen has promoted Ian Hughes from head of UK fleet sales and marketing to the role of marketing
Citroen has created a follow-up to its 'Transformer' ad for the C4 hatchback. The latest execution
It might be French, but it has the moves in this dance spectacular that sees the new Citroen C4 turn into a Transformer-style robot and dance like Justin Timberlake. The 30-second spot, produced by Spy Films in Toronto, looks great. Post production by visual effects house The Embassy. ...
LONDON - Car manufacturer Citroen has launched a direct marketing campaign created by Kitcatt Nohr...The agency was briefed to devise a summer direct mail campaign for Citroen s limited editions ... be completed. It asks for details such as which Citroen models are of most interest and when drivers ... , Citroen UK s marketing director, said: We found that the C4 Cool Special Edition car was very popular ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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