Media Week Awards full shortlist revealed
31 Aug 2011 | by Jeremy King
MediaCom for Polydor, Universal Music OMD UK for Citroen Media idea - long-term large ...
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Awards set to be biggest media event of the year
13 Oct 2011 | by Mark Banham
for Transport for London MediaCom for Polydor, Universal Music OMD UK for Citroen ...
Citroen spot falls foul of watchdog's concern for kids
27 Apr 2011 | by Sara Kimberley
Citroen's latest ad, which features cyclists who are not wearing helmets, has received a complaint...The TV ad, created by Euro RSCG London, features a black Citroen C4 being followed by a group of cyclists. The ad, which highlights the car's "stop-start technology," was challenged by a viewer who thought it could discourage young children from wearing cycling helmets. Citroen, in its defence ...
Citroen 'Lennon' ad delivers more than 1.4 million cinema impacts
17 Mar 2010 | by Maisie McCabe
LONDON - Citroen advertised against 13 of the 15 most-watched films last week, with a campaign...The majority of Citroen's impacts came from 'Shutter Island', 'Green Zone', 'Avatar' and 'Hachi: A Dog's Tale' which delivered a combined 1.1 million impacts over the weekend. The Citroen ad, made by Havas agency Euro RSCG, features archive footage from John Lennon taking about how "rock and roll ...
Citroen uses Ghostbusters-themed ad to launch C3 Picasso
17 Mar 2009 | by Alex Brownsell
LONDON - Citroen is launching a Ghostbusters-themed TV campaign in support of its new C3 Picasso...the luggage into the back of the C3 Picasso. The ad then closes with the tagline The New Citroen C3 Picasso: The Spacebox', before showing Citroen's new visual identity and company strapline Creative Technologie'. Last month, 118 118 launched its own ad campaign featuring the Ghostbusters theme tune. Citroen's UK ...
Citroen Euro RSCG London
26 Feb 2009
It might be French, but it has the moves in this dance spectacular that sees the new Citroen C4 turn into a Transformer-style robot and dance like Justin Timberlake. The 30-second spot, produced by Spy Films in Toronto, looks great. Post production by visual effects house The Embassy. ...
Citroen C5 'unmistakeably German' by Euro RSCG
26 Feb 2009
French car maker Citroen has launched a marketing campaign that positions its new C5 model as more German than the Germans . The car, aimed at the company car market, is backed by a campaign ... provides a twist when it is revealed that Citroen doesn t want to be German at all, and in fact the car has ...
Citroën 'staying alive' by Euro RSCG
26 Feb 2009
The Citro n C4 Carbot boogies his way around New York to the sound of the Bee Gees in a new campaign created by Euro RSCG London. Citroen Carbot goes Saturday Night Fever ...
Citroen Carbot goes Saturday Night Fever
14 Sep 2008 | by Staff
LONDON - The Citroën C4 Carbot boogies his way around New York to the sound of the Bee Gees in a new campaign created by Euro RSCG London.
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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
