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This picture of the Euro RSCG creative boss with some of the Arsenal players is evidence of his latest gratuitous use of the club for advertising purposes (it was Moira's idea to cast Thierry Henry in the original Renault Clio ads). The Arsenal players pictured here are in his latest Citroen spot getting a ...
LONDON - Citroen has hired CMW to handle its below-the-line marketing account following a pitch....CMW already works on the Peugeot account, which is sister company to Citroen. The agency also holds the Lotus below-the-line account. The pitch was called after the incumbent, Kitcatt Nohr Alexander Shaw, picked up the Toyota business. Citroen UK said at the time that Kitcatt Nohr had resigned ...
speculation that the smaller agency was primed to snatch its key French PSA Peugeot Citroen account....with Scher Lafarge founders Gilbert Scher and Christophe Lafarge, who used to manage the Citroen account ... to the development of Citroen", a historic account of the group in France and internationally. French newspaper Le Monde had previously reported that Citroen was unhappy with the handling of its account by Havas ...
Media Planning Group has won the international pan-European account for Citroen in a pitch against...MPG Paris office. The move will help Citroen with pan-European planning and buying, but will not affect local territory work. OMD still retains the £76m PSA Peugeot Citroen account in the UK, after ... managed to pick up the PSA Peugeot Citroen account from OMD in two territories, Spain and Germany ...
PSA has shifted its £40m UK Citroen account out of Euro RSCG Wnek Gosper and into fellow Havas...the management of the Citroen account separate to that of Peugeot. If you have an opinion on this or any ...
pitch to design the Citroen "motability" Website....for the business was not disclosed. The Website offers information on the Citroen Saxo and Xsara models. It can be found at www.citroen.co.uk/motability/. In addition, Telstar has created the 'CDExtra' as a free gift to incentivise prospects to visit their local Citroen showroom over the summer period. The CD is both a CD ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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