03 Apr 2012
| by Alex Brownsell
Citroen is collaborating with Facebook on an app that allows users to create a new version of its C...at Citroen UK, said: "This is crowdsourcing in action. The New C1 Connexion will be a car created ...
, said: "[Citroen has] built the experience around people, so their fans can have a personal experience ...
15 Mar 2012
| by Kate Magee
Citroen UK has struck an innovative deal with Universal Music to supply cars for the record label..., but it does not look like a gratuitous piece of product placement,' he said.
A Citroen car will appear ...
is due to launch in the next couple of weeks.
Citroen is planning a year-long campaign around the launch dates.
In September 2010, Citroen placed its DS3 supermini in Pixie Lott's music video ...
12 Mar 2012
| by Ed Owen
Citroen has invested in a direct mail campaign, designed with a personalised digital dimension..., Citroen UK said: "Acuity's latest idea to create an engaging experience that bridges the gap between print ...
piece, possibly personalised with a dealer's details. This represented an opportunity for Citroen UK ...
18 Jan 2012
| by Sara Kimberley
The Advertising Standards Authority (ASA) has banned a Citroen TV ad featuring flashing lights...undergone rigorous testing, it was found to have breached Ofcom's Flashing Images Guidance. Citroen was told ...
27 Apr 2011
| by Sara Kimberley
Citroen's latest ad, which features cyclists who are not wearing helmets, has received a complaint...The TV ad, created by Euro RSCG London, features a black Citroen C4 being followed by a group of cyclists.
The ad, which highlights the car's "stop-start technology," was challenged by a viewer who thought it could discourage young children from wearing cycling helmets.
Citroen, in its defence ...
22 Oct 2010
| by John Reynolds
Citroen has looked internally and promoted its head of digital marketing Jules Tilstone as it new...has been with Citroen since 2000 and has held a number of roles, latterly as head of digital marketing ...
his new role on 1 November and will report to Linda Jackson, managing director of Citroen UK.
He will oversee a staff count of around 25. Citroen works with Havas agency Euro RSCG in the UK and its media ...
17 Mar 2010
| by Maisie McCabe
LONDON - Citroen advertised against 13 of the 15 most-watched films last week, with a campaign...The majority of Citroen's impacts came from 'Shutter Island', 'Green Zone', 'Avatar' and 'Hachi: A Dog's Tale' which delivered a combined 1.1 million impacts over the weekend. The Citroen ad, made by Havas agency Euro RSCG, features archive footage from John Lennon taking about how "rock and roll ...
03 Dec 2009
| by Staff
LONDON - Peugeot Citroen is in talks with Mitsubishi Motors regarding a ‘strategic partnership'.
31 Jul 2009
| by Alex Brownsell
strapline Cr ative Technologie'. The TV ad, by Euro RSCG Paris, shows an array of models that Citroen has ...
08 May 2009
Citroen has appointed CMW to its direct marketing account, following a pitch against Inferno