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Barclaycard returns to TV for PayTag campaign

such as 'Waterslide' and 'Rollercoaster' . The TV ad will be supported with print, outdoor, in-store and digital ...

Coca-Cola unleashes the 'super fan' for Euro 2012 activity

be pushed via in-store giveaways of gaming packages. The brand will also offer the chance to win tickets ...

Pilgrims Choice 'good choice' by Karmarama

the App Store and was produced by The App Business. Download it here . ...

Adwatch (May 2) Top 20 recall: Florette

the UK. There isn t information on the delivery time from field to store and the contact us box reveals ...

Intel pushes Ultrabook with biggest campaign for a decade

executions will be supported by outdoor, online, mobile and in-store activity, representing the largest media ...

Ribena launches £6m Ribena Plus campaign

The light-hearted TV ad that launches today (23 April) will be supported by outdoor, press, digital and in-store activity throughout the year. Created by M C Saatchi, the 30-second spot features the latest 'Berryworld' adventure, where a berry is seen tackling a series of challenges, using his "immunity ...

Reggae Reggae Sauce brought to life in Aardman TV ad

activity will be supported by an integrated campaign comprising PR, online amplification, in-store POS ...

Sainsbury's 'feed your family for £50' claim rejected by ad watchdog

for meal plans included any integral store cupboard ingredients, unless it held evidence that most or all ...

Land Rover launches Discovery 4 spot

The ad features a couple repeatedly dropping off their dirt-covered adventure clothes in their local dry-cleaners. The owner appears increasingly confused until he sees the couple drive off in their Land Rover. It ends with the line: "Been anywhere interesting lately?" RKCR/Y R said the campaign ...

Land Rover 'dry-cleaners' by RKCR/Y&R

In the ad, a couple continuously drop off their dirt-covered adventure clothes to the dry-cleaner to the bemusement of the owner, until he sees their Discovery 4 outside. It uses the line: "Been anywhere interesting lately?" The TV spot, which will be supported by print and digital display, was created ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.