25 May 2012
| by Sarah Shearman
The companies have begun a trial on Stagecoach's bus network in Cambridgeshire. It enables bus passengers to receive, store and validate their bus tickets via an app for Quick Tap-enabled Orange phones.
The trial will run for three months. If successful, the technology could be rolled out wider across bus ...
25 May 2012
| by Matthew Chapman
virtual window shopping in three of its central London stores to sell F F clothes, which have no physical presence in the stores due to lack of space.
Follow Matthew Chapman at @mattchapmanUK ...
25 May 2012
| by Matthew Chapman
smaller central London stores, to push its F&F clothing range....smaller central London stores aren't big enough to have clothing ranges, so this is a great opportunity ...
The partnership will make the F F collection available to buy in central London stores, which do not have the floor space to display the clothes, for the first time.
F F clothing designs will appear ...
17 May 2012
| by Gavin Crouch, JWT London
Brands struggling to activate sales in-store should welcome the latest mobile innovations.... But using mobile to activate sales of brands in-store is a much harder nut to crack. As things stand ...
to allow customers to scan QR codes for products in-store, which then creates a "like" and a post ...
awareness, few consumers will scan products in public and they certainly won't in-store.
Ensuring brands ...
17 May 2012
| by Ilicco Elia, LBi
Instagram launched in the Apple App Store. By Christmas, it had one million users; a year later, it had ten ...
10 May 2012
| by Sarah Shearman
to store and process information on a consmer s device.
Last week the IAB, along with other industry ...
10 May 2012
| by Matthew Chapman
.
In addition, 10 international retailers are planning to open their first UK stores in Trinity Leeds ...
09 May 2012
| by John Reynolds
points in the ad.
These included four complainants one of whom worked for a reptile store saying ...
08 May 2012
| by Alex Brownsell
MasterCard will debut PayPass in the UK, US, Canada and Australia in the third quarter, with a further global roll-out in 2013. The service will include in-store contactless payment technology and a ...
store of the payment industry.
Marion King, MasterCard UK and Ireland president, said: "The current ...
03 May 2012
| by Sarah Shearman
Diners in all 80 of the restaurant's outlets around the UK will be able to use the chain's free in-store Wi-Fi to find out more about the Wagamama Lounge, which will be popping up at this year's festivals.
Users can access the information by first downloading the Blippar app to their smartphones ...