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as physical store interactions. The influence of out of home eyeballs can be wide ranging. Looking ...
received great feedback on Livestand's design and it earned a 4-star rating in the App Store, we committed ... publishers have increasingly been developing their own apps thanks to the pull of Apple's subscription store ...
, with more than a fifth of tablet users claiming to shop less in bricks and mortar stores since purchasing ... . The tablet should be viewed as an extension of physical, high-street stores, but one which is easier ...
The companies have begun a trial on Stagecoach's bus network in Cambridgeshire. It enables bus passengers to receive, store and validate their bus tickets via an app for Quick Tap-enabled Orange phones. The trial will run for three months. If successful, the technology could be rolled out wider across bus ...
ambassador, who will wear its sports range of clothes at tournaments....The Japanese clothes maker has struck a five-year deal with Djokovic, which will involve the Serbian tennis star promoting the Uniqlo brand. The deal will also involve Djokovic working on future product lines, as well as developing its functional wear. Uniqlo has previously launched a Twitter ...
and Levi's last year for a series of gigs in the latter's store on London's Regent Street. Significant ...
agencies abreast of the unofficial figures. Advertisers have therefore cut their cloth accordingly ... efficiently. Store and product launches will benefit from increased Saturday circulations, which are, in some ...
Having successfully taken on Nike and Reebok in the US, sports clothing and accessories company Under Armour recently announced ambitious plans to expand further in Europe. Owned by billionaire Kevin Plank, the business was founded in 1996 and is known for its innovative products, including its ...
The ad watchdog has ruled that a TV ad misled consumers about which stores were participating...Sainsbury s stores were participating in Brand Match. It is not clear whether this point was accurate. Sainsbury's responded that the stores participating in the scheme accounted for 70% of its total in-store ... stores were participating in the scheme. It found that the phrase used in the TV ad "excludes Locals ...
Waterstones said the move fitted well with its on-going investment in the refurbishment of its stores, which has included the creation of dedicated zones for free wireless internet, and dedicated ... ' 300 stores. However, there will be a concern that the sale of Kindle book readers could canabalise ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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