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M&C Saatchi loses £30m Matalan integrated brief

LONDON - The discount clothing retail company Matalan is taking its £30m marketing budget in

MindShare Direct to handle Boden brief

and buying account for the mail-order clothing retailer Boden.

HOTLINE: Timberland appoints NCH Marketing

Timberland, the clothing and footwear company, has appointed NCH Marketing to develop direct

NEWS: Clark and Taylor to create pounds 4m bargain clothes retailer ads

Matalan, which is one of the UK s largest discount clothes retailers, has appointed the through...Matalan, which is one of the UK s largest discount clothes retailers, has appointed the through-the-line agency, Clark and Taylor, to handle its pounds 4 million advertising and integrated communications account as it gears up to expand nationally. The Preston-based retailer was originally set up ...

Euro RSCG London's hold on Matalan under threat

LONDON - The discount clothing retailer Matalan has put Euro RSCG London on notice, just 10 months

Kitcatt Nohr lands £11m Tyrwhitt brief

mail-order clothing line, online ordering system and high-street stores. The review, which kicked off ...

Shirt retailer kicks off £6m DM review

The luxury shirt retailer, a heavy user of catalogues and inserts in newspapers and magazines, is speaking to agencies about a brief to handle all of its brand communications across its mail-order clothing line, online ordering system and high-street stores. The move follows the appointment ...

Mothercare hands OgilvyOne UK direct marketing account

The agency's first work will promote the store's new toddler clothing range. Mothercare renewed its focus on marketing at the end of last year when it created a senior marketing role to target consumers more effectively. St Luke's picked up the £3 million advertising account in February in a pitch ...

Arkwright launches awareness posters for High and Mighty

for the outsized men's clothing chain High and Mighty. The posters show the two friends poking fun at each ... ". The strapline is: "High and Mighty. Small clothes we do not do." The campaign launches on 26 November ...

Littlewoods launches first TV ad starring Coleen Rooney

out parade and the girls all looking fashionable wearing Littlewoods clothing and products ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.