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M&C Saatchi identifies credit crunch consumers

they can't afford it all, they cut their cloth according to their purse. Clothcutters recognise the need ...

Close-Up: Another year of adland grind, but do real people remember your work?

the M&S clothing ads. I think I like them because I'm a fantasist and want to look like Erin O'Connor. But I don't buy M&S clothing. There's something about seeing old women rummaging around and picking up ...

ABC Magazines: Women's lifestyle

by the launch of IPC's weekly Look, which many feel is a celebrity weekly in a fashion title's clothes.

Consumer Insight: The new middle class

and she also buys his clothes - mostly from Marks, but his last acquisition was a red pullover from ...

Industry@Saatchi lands Dr Martens R&D task

is on a drive to reinvent its brand. Last year, it was looking at a move into clothing and accessories ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.