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Is Saturday key for brands?

We've always known that daily newspapers have their biggest sale on a Saturday. Not for nothing is there a far bigger Saturday print run than on weekdays - and circulation directors have always kept media agencies abreast of the unofficial figures. Advertisers have therefore cut their cloth accordingly ...

Sky opens creative agency talks

twist on Snow White , The Emperor s New Clothes and The Princess And The Pea . WCRS has worked ...

Is top Trinity job impossible?

under pressure, so the sector has had to cut its cloth accordingly, but Trinity Mirror has been one ...

All About ... Tablet adoption

without thinking. This group spends an average 50 per month on clothes, 26 per month on skincare and 24 ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.