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NEWS: Burton to target ‘new lads’ via Mellors Reay

features a man s exposed upper back, his clothes pulled up to reveal a tattoo in which a snake curls ...

CLOSE-UP: GLOBAL BRIEF; Is it time for ads to be outed?

Emma Hall reports on the issues facing advertisers who break social taboos Laddish capers and macho posturing dominate advertising to men all over the world - but try to break the mould and you come up against all sorts of accusations. Abercrombie and Fitch, a men s clothing company, ran ...

INTERNATIONAL: THE WORLD’S TOP CLIENTS; How risky ads brought Diesel street cred

of the ads to its clothing, Diesel s quirky, award-winning advertising struck a chord with the streetwise ...

NEWS: Russell Athletic seeks Euro network

and clothing and footwear manufacturers such as Reebok, Nike and Adidas. The 94-year-old brand is huge ...

NEWS: BBH lands Levi’s Dockers Euro task

, the shops will sell about 80 per cent Dockers products, plus other branded clothes and accessories ...

NEWS: ‘Satanic’ ad not offensive but ITC upholds scheduling gripe

a Nike commercial for Euro 96, accusing the sports clothing company of frightening children....More than a hundred people have written to the Independent Television Commission to complain about a Nike commercial for Euro 96, accusing the sports clothing company of frightening children. The good versus evil spot, created for Nike by Wieden and Kennedy attracted 109 complaints. Viewers were ...

NEWS: Mediastar picks up UK brief as Dockers plans clothing drive

Mediastar has emerged as the agency handling the UK media planning and buying business for Dockers Europe after the company split with Motive (Campaign, 12 July).

NEWS: Firetrap campaign taps into youth culture

Firetrap, the hip clothing company, is to launch a controversial print campaign that uses blatant...Firetrap, the hip clothing company, is to launch a controversial print campaign that uses blatant references to sex and drugs in a bid to raise its profile. The campaign was created by M s senior creative partners, Gary and Paul Marshall, in conjunction with their former Bean MC colleague ...

INTERNATIONAL: INTERNATIONAL GALLERY

. This ad is for Diesel jeans but each execution features a different item of clothing. Other ads ...

NEWS: Wallis chain picks BBH in major effort to boost its profile

Bartle Bogle Hegarty has hooked another chunk of Sears business by landing the women s clothing...Bartle Bogle Hegarty has hooked another chunk of Sears business by landing the women s clothing chain, Wallis. The appointment comes two months after BBH and its sister media company, Motive, were handed the pounds 1.5 million Selfridges account. The two agencies secured the business ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.