WCRS adopts ironic attitude for star-led Japanese beer task
13 Nov 1998 | by CLAIRE COZENS
on a golf course, dressed in traditional golfing clothes, with the words Tasty. Refined. Groovy ...
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REVIEW: Marketing and advertising news in the week’s press
04 Dec 1998
company to join the former Adidas UK managing director, Bob McCulloch, at the outdoor clothing brand ...
APL brings glitz and colour to Quality Street pre-Christmas campaign
13 Nov 1998 | by HARRIET GREEN
Quality Street. Inside, we meet a series of shiny people who have clothed themselves ...
THE BOARDROOM PLAYERS: ALLAN LEIGHTON - Asda’s chief executive is a self-confessed fan of wallpaper advertising who has turned round the supermarket chain by sticking doggedly to the price message
02 Oct 1998 | by AMANDA HALL
on George, its fast-growing clothing business that, during the last financial year, brought in sales ...
PRIVATE VIEW
25 Sep 1998 | by BILLY MAWHINNEY, a creative director at
doctor who tells the lad with the bandaged finger to go behind the screen and take all his clothes ...
Private View
11 Sep 1998 | by JASPAR SHELBOURNE, executive creative d
as you get the feeling not least from the line cut from a different cloth that this audience knows ...
WHAT’S HOT WHAT’S NOT: In 1997 Publicis put its money on the Tamagotchi, pagers and ... er ... shoulder pads. Pamela Buxton assesses its nose for winners a year on, and what it thinks we’ll be rushing to buy in 98
14 Aug 1998 | by PAMELA BUXTON
, but was off-target by predicting a trend for easy-care men s clothing and an 80s revival of big jewellery ...
REVIEW: Marketing and advertising news in the week’s press ..
07 Aug 1998 | by ALI QASSIM
be prohibited under the Loi Evin. - Marketing Week Full Circle Clothing, a sister brand to Firetrap ... , featuring women tied up with clothes. The press ads carry the strapline slightly twisted and will run ...
Delaney Fletcher gives Hellmann’s range youthful look
19 Jun 1998 | by KAREN YATES
clothes, sometimes elated and sometimes deflated by her appearance. Finally, the scene cuts to a ...
REVIEW
05 Jun 1998 | by JOHN TYLEE
Star Tommy Hilfiger, the US fashion label, is suing Tesco over its cut-price Hilfiger clothes ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
