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CLOSE-UP: CLIENT OF THE WEEK - Levi’s marketer keeps mobile. Kenny Wilson is scouring Europe in search of youth appeal, Jade Garrett says

in September. Asked how he thinks Levi s competes in today s clothing market, Wilson says: Last year ...

BBH revives Levi’s Sta-Prest range with TV campaign

-introduction of its 60s Sta-Prest pre-creased clothing range....Bartle Bogle Hegarty has created a new advertising campaign for Levi-Strauss, focusing on the re-introduction of its 60s Sta-Prest pre-creased clothing range. Teasers will air from 29 January, with the main ... - revealing his sharp Levi s clothing - and opens the boot, where he keeps piles of immaculately folded Sta ...

REVIEW: Marketing and advertising news in the week’s press

and Linford Christie. The Sun. Coca-Cola is looking to stretch its soft drink brand into clothing with the global launch of two lines of clothes. The first, Coca-Cola Threads, will consist of casual clothing ...

Woolworths hires Bates to front major home shopping initiative

. It also wants to extend the potential of its Ladybird children s clothing brand, its growing range ...

Grey Brand Futures hires senior staff to expand skills base

, shares some of its clients including Procter & Gamble and the clothing manufacturer, Ben Sherman ...

A LOAD OF OLD CRYSTAL BALLS?: Futurologists talk a good game, but are their predictions of any real use? John Tylee interviews exponents from both sides of the Atlantic and separates the strategic insight from the star-gazing

and temperature-controlled clothes - even on video conferencing replacing conventional school lessons - have ...

Levi's unveils new campaign

of viewers with the latest work for its pre-creased clothing range, Sta-Prest....- Levi-Strauss is continuing its controversial campaign strategy of challenging the expectations of viewers with the latest work for its pre-creased clothing range, Sta-Prest. Teasers will be airing ... s clothing - and opens the boot, where he keeps piles of immaculately folded Sta Prest outfits. The cop ...

Levi's unveils new campaign

of viewers with the latest work for its pre-creased clothing range, Sta-Prest....- Levi-Strauss is continuing its controversial campaign strategy of challenging the expectations of viewers with the latest work for its pre-creased clothing range, Sta-Prest. Teasers will be airing ... s clothing - and opens the boot, where he keeps piles of immaculately folded Sta Prest outfits. The cop ...

Red names new head of media

across the Dell, Phillips and Samsung accounts. Red s recent wins include Paul Smith, the BBC Clothes ... Clothing, Iceberg and IT clients iiyama, Netkonect and Royalblue. ...

Red names new head of media

across the Dell, Phillips and Samsung accounts. Red s recent wins include Paul Smith, the BBC Clothes ... Clothing, Iceberg and IT clients iiyama, Netkonect and Royalblue. ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.