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NEW MEDIA: DESIGN AND CREATIVE - Branding the online shops. Are new-media agencies succeeding in establishing distinct brands? James Curtis asks the top five independents to choose the London building that best sums up their ethos

-fated clothes retailer Boo.com. According to research by MORI, 55 per cent of consumers had no idea what it did ...

CLIENT ROUNDUP

that could result in Michelin-branded clothing and toys. The company is working with The Licensing Company ...

Boo.com on brink of calling in receivers

heads French luxury clothing group LVMH. According to reports on Reuters this morning, Groupe Arnault ...

Client Roundup

to concentrate on selling its branded clothes in the US. Its former director Andrew Marrullier has been ...

Global Brief: Japanese clients unite to win the women’s market - Five companies are using one brand to update their images, Karen Yates writes

, and the WiLL clothing deodorant makes sure it all smells sweet. If this isn t a big enough leap of faith, imagine.... Oh, and the WiLL clothing deodorant makes sure it all smells sweet. If this isn t a big enough leap ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.