to remove filtersTHE BOOK OF LISTS: The 10 Most contentious pitches
17 Dec 2001
". 6. Hackett The upmarket clothes brand conducted a six-week pitch for an agency to handle ...
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THE BOOK OF LISTS: The 10 Most complained about ads
17 Dec 2001
The clothing company, now the perpetual bete noire of the Advertising Standards Authority, found itself back ...
Dockers Europe hires BlueberryFrog
14 Dec 2001 | by JEREMY WHITE
Dockers Europe, the clothing company owned by Levi Strauss, has hired BlueberryFrog ... clothing. The guerrilla drive is a departure from Dockers' recent marketing activities ... -shirts to consumers willing to try on its clothes. "We are bringing inventive buzz marketing into its own ...
Cheetham Bell lands Matalan brand task
14 Dec 2001 | by JOHN TYLEE
Matalan has appointed Manchester's Cheetham Bell JWT to handle a 2 million brand awareness campaign, although the discount clothing retailer insists cdp-travissully's tenure of its main acount is secure. Cheetham Bell, which picked up the assignment after a pitch against a number ...
Fred Perry appoints Abel & Baker for an internet image task
07 Dec 2001
The agency will launch a campaign consisting of two microsites designed to enhance the image of the brand internationally. Both microsites will go live this week. The first microsite is at www.veryveryfredperry.com where users can upload photos of themselves or friends, family and colleagues in Fred Perry clothing ...
Ben Sherman in global communications review
07 Dec 2001 | by CAMILLA PALMER
The clothing brand Ben Sherman is talking to agencies about its 5 million global above-the-line advertising account, currently handled by Explosive. The review comes just 18 months after ... "Cut from a different cloth". In August 2000, Explosive produced a series of tongue ...
DIARY: Shebah's birthday suit was used in Fennell ad
07 Dec 2001
be fully clothed. Clearly, someone has failed to point out that a full-frontal nude of, ahem ...
Ben Sherman in global
communications review
06 Dec 2001 | by Camilla Palmer,
The clothing brand Ben Sherman is talking to agencies about its 5 million global above...for four years and created the strapline "Cut from a different cloth". In August 2000, Explosive ...
The Screen test - Campaign Screen's international ad picks
04 Dec 2001
and logo-free. Announcing the UK launch of the Japanese clothing giant Uniqlo, the work reinforces ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
