PRIVATE VIEW: Trevor Beattie is the chairman and creative director of TBWA\London
24 Oct 2003
Client: Lawrence Bate, clothes care category director Brief: Create a famous campaign ...
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THE BOOK OF LISTS: Twitchers own up to having been bittern by birdwatching bug
16 Dec 2003
"Twitching", a ritual that has become advertising's own dirty little secret, involves dressing up in green clothing and secreting yourself away to spy on small, feathered creatures. Taking a lead from Rebekah Wade's "name and shame" crusade, we've published the top ten offenders. Among the names revealed ...
THE AD OF THE FILM: When ads borrow from art, the only stipulation is that the result works as commercial speech. Matthew Cowen reports
22 Aug 2003 | by Matthew Cowen
British man obsessed with Gallic cool. The potential problem was it didn't feature any fcuk clothes ... of the clothes in the film. The art brought in to advertise the brand had both given fcuk the credibility ...
Lowe employs Vogue's Munro for Sure
02 May 2003 | by John Tylee,
, it doesn't leave white marks on dark clothing. Initiative is planning and buying media for the campaign ... . The Sure Crystal work dramatises the proposition by featuring clothing stained by anti ...
Lowe beats Mother to hang on to £7m Surf creative role
25 Apr 2003 | by Glen Mutel
's clothes, had under-performed. The brand's most famous ads of recent years featured the Birds of a ...
OPINION: Mills on ... Daz
17 Apr 2003 | by Dominic Mills, dominic.mills@haynet.com
of happy families, of loveable children whose minds, if not their clothes, are squeaky clean, and where bad ...
PRIVATE VIEW: Rooney Carruthers, the creative director at Vallance Carruthers Coleman Priest
11 Apr 2003
It's hot. It's very hot in this kitchen. Take your clothes off, keep your pinny on and open
Veet launches new name via TV spot
04 Apr 2003 | by Anne-Marie Crawford
and the viewer is left to imagine what happens next. Afterwards the pair rearranges their clothing. The sexy ...
Dove targets males for first time in Mother's Day press campaign
28 Mar 2003 | by Anne-Marie Crawford
poster that will appear in the changing rooms of Burton men's clothing stores. The ads were written ...
CLOSE-UP: LIVE ISSUE/DAZ - Daz dishes the dirt with a sex-and-soap strategy
28 Mar 2003 | by Mark Sweney
softeners, which enable consumers to wash clothes less frequently. Daz's change in direction comes when ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
