Hotline: Benetton UK calls off search for UK agency
14 Oct 2005
Benetton UK has called off its search for a UK agency. The clothing retailer was seeking a below
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Close-Up: Live Issue - Has M&S been saved by advertising?
18 Nov 2005
quality and fashionable enough to drive sales. However, M&S, like most clothing retailers, is well aware ... the clothing line was right was a very smart move on M&S's part and at the heart of the company's success ...
ITV 50 Years of Fame: Private view - Woolworths
23 Sep 2005 | by Mark Trinder, the head of advertiser relationships at ITV
, strategy. By the 90s, Woolworths was firmly established as a leading seller of children's clothing ...
Close-Up: Live Issue - Do fashion brands need agencies?
23 Sep 2005
it was for its clothes. Since then, the retailer's fortunes have declined and this year its share price has ... tend to think the clothes do the talking and believe, more often than not, that the clothes ... is not on top of current trends. High-street fashion companies gravitate more to agencies because their clothes ...
ITV 50 Years of Fame: Private view - Asda
23 Sep 2005 | by John Tylee, the associate editor (news) at Campaign
is spectacularly messy. She adores him but enjoys her time "to be me" thanks to clothes from George that won't bust ...
Benetton seeks first ad agency
16 Sep 2005 | by Glen Mutel
enraged the US retailer Sears Roebuck & Co that it refused to stock Benetton clothes in any of its 400 US ...
The Work: Private View
12 Aug 2005
... clothes ... off. I don't know, this may be a departure for Ford, but even a whippersnapper like me first ...
Euro RSCG London's hold on Matalan under threat
09 Aug 2005 | by by Staff
LONDON - The discount clothing retailer Matalan has put Euro RSCG London on notice, just 10 months
The World: Los Angeles - Old Navy awards task to Deutsch Los Angeles
05 Aug 2005
Deutsch Los Angeles has been awarded the creative duties for the Gap-owned clothing chain Old Navy
Euro RSCG London's hold on Matalan under threat as retailer reviews advertising
05 Aug 2005 | by Glen Mutel
The discount clothing retailer Matalan has put Euro RSCG London on notice, just ten months after
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
