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Is Saturday key for brands?

We've always known that daily newspapers have their biggest sale on a Saturday. Not for nothing is there a far bigger Saturday print run than on weekdays - and circulation directors have always kept media agencies abreast of the unofficial figures. Advertisers have therefore cut their cloth accordingly ...

Sky opens creative agency talks

twist on Snow White , The Emperor s New Clothes and The Princess And The Pea . WCRS has worked ...

Is top Trinity job impossible?

under pressure, so the sector has had to cut its cloth accordingly, but Trinity Mirror has been one ...

'Embarrassed' WPP supports war veterans after creating Falklands ad

s clothes would suffice: none of the gear he wears is Nike s, nor the shoes, neither the clothing." "The ...

On the campaign couch ... with JB

. Costermongers are fined if they polish their apples. Clothes are assessed by a state authority to ensure ...

All About ... Tablet adoption

without thinking. This group spends an average 50 per month on clothes, 26 per month on skincare and 24 ...

50 over 50

With his trademark circus-strongman moustache and penchant for flamboyant clothes, Denton looks as if he ...

Campaign Viral Chart: P&G Olympics ad shared over 300,000 times

, to be shared 2.1 million times. A public service ad for US organisation Safer Sex For Seniors, showing fully-clothed ...

On The Campaign Couch ... with JB

the kids' clothes and to do the daily school run. They welcomed market research because it helped them plan ...

How the Tesco brand lost its value

and feel to the communications. And all the while, if it wasn't one competitor stealing their clothes ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.