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Royal Mail launches first commercial 'Matter' box initiative

Created by Matter Media, the mail pack will be delivered on Saturday morning to more than 30,000 UK consumers who have already signed up on the 'Matter' box website. The box will contain a DVD cleaning cloth provided by LoveFilm, a DVD of a roaring fireplace created by Diageo, an O2 sim card pack, a ...

Campaign Direct Awards 2007: Best Drinks, Grocery and Household Campaign

WINNER Project: Slobber Cloth Agency: Joshua G2 Creative directors: Rod Clausen, Christian ... Client: Masterfoods/Pedigree Joshua G2 came up with the intriguing Slobber Cloth in response ... . The result certainly delivered cut-through - the Slobber Cloth was positioned a s a new pet accessory to help ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.