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As UK clients slash budgets, agencies look East

with an assignment from a Chinese cloth manufacturer with European ambitions, while The Brooklyn Brothers is in talks ...

School Reports 2011: Quiet Storm

, the Practical Action charity and the fairtrade ethical clothing business THTC - but they denote a singularity ...

New Dairy Milk ad sets charity shop clothes dancing

The ad, created by Fallon, features dancing clothes in an initially lifeless charity shop. Individual clothes fall from the rails, rise from the floor and burst from cupboards, and the charity shop ... don t have to take our clothes off'. "Charity Shop" airs tonight and continues the Glass and a Half ...

Harrods escapes ban for 'murder' ad

The ad appeared in Harrods' in-house magazine, promoting clothing and accessories sold in the store. It is understood to have been created in-house. In the ad a woman is pictured lying on a bloodstained floor at the foot of a staircase. A man holding a heavy candlestick stands next to her and text ...

Weight Watchers launches 'not just for diets' push

The TV ad features redundant exercise items that adopt new functions around the home. An exercise bike becomes a clothes rail and weights are used as a doorstop. Weight Watchers from Heinz has a 12% share of the frozen ready meals market and has ambitions to grow by competing outside of "diet" frozen ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.