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Royal Mail launches first commercial 'Matter' box initiative

Created by Matter Media, the mail pack will be delivered on Saturday morning to more than 30,000 UK consumers who have already signed up on the 'Matter' box website. The box will contain a DVD cleaning cloth provided by LoveFilm, a DVD of a roaring fireplace created by Diageo, an O2 sim card pack, a ...

The Work: New Campaigns - UK

" effect: empty clothing for a drug addict, a pole dancer and a businessman getting a blow job from a ...

British Heart Foundation creates heart disease story

The campaign will promote Heart Week, and focuses on children born with congenital heart defects. Heart Week is the BHF’s biggest annual fundraising event. It runs from June 7 to 15 and the charity is asking people to wear an item of red clothing and donate £1 to the cause. The commercial highlights ...

CAMPAIGN DIRECT: SHOPPING WITH CAMPAIGN DOLLOND & AITCHISON

fortune on clothes and keeping our bodies looking good, then ruin it with an out-of-date, old pair ...

CAMPAIGN DIRECT: Can consumer profiling experts get the measure of admen?

in TV, fashion, clothes, football pools or bingo ... Likely to shop by mail-order but only from ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.