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Tomb Raider star in clothing first

Not content with scaling mountains and shooting dragons, cyber-babe Lara Croft, star of the best-selling computer game, Tomb Raider, is now launching her own fashion range, Lara.

DIRECT BRIEFS: T&G Clothing appoints Liquorice

T&G Clothing, the leisurewear company, has appointed Liquorice to develop its spring/summer DM

Kids' clothing catalogue banned over 'sexual' poses

LONDON - The advertising watchdog has banned a number of images in a mail order clothing catalogue

Abercrombie & Fitch pulls raunchy clothing catalogue

The chain is famous for its catalogues, which it sells to customers for $7. According to reports, the latest catalogue was more about the promotion of orgies than polo shirts -- famously it is not until page 122 of the 280-page book that clothing makes an appearance. Abercrombie & Fitch said ...

Clothing company finds shock value in launch viral

LONDON – A mail order retailer dedicated to clothing for tall men has used a gruesome online video...Alto Clothing's founder Justin Edison said he was "delighted" with the response achieved by the viral video email, which was initially sent to 10,000 men aged between 18 and 30. The clip ... chopped off by the blades. The tagline runs: "Tall people have enough difficulties, now clothing isn ...

Listlab brings clothing and craft lists to market

LONDON - Listlab has released two lists, one of discounted clothing mail order buyers from Jags...Jags specialises in discounted goods and end-of-line clearance items, holding stock from designer brands including Armani and Stone Island, as well as sports clothing and fragrances. The file is brand new to the market and consists of 515,000 records with 210,000 telephone numbers, at a cost of £120 ...

Women's clothing company Long Tall Sally to rebrand

LONDON - Long Tall Sally, the direct clothing retailer for tall women, is undergoing a rebrand

Direct brief: M&S offers vouchers in return for unwanted clothing

Marks & Spencer is offering gift vouchers in return for unwanted M&S clothing deposited at Oxfam

Toby Pimlico clothing brand makes 25,000 list available

LONDON - Clothing brand Toby Pimlico, which boasts Kate Moss and Sienna Miller among its fans, has

Dorothy Perkins partners Woodland Trust in ethical clothes launch

LONDON - Dorothy Perkins and the Woodland Trust have signed a deal to launch an organic clothing...every clothing purchase covers the cost of planting a tree with the trust. Emblazoned with the slogan plant more trees , the clothing collection marks a departure for the Woodland Trust, which typically ... Plastic Bag totes for Sainsbury s sparked an ethical clothing trend, but critics slated the green ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.