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Maxus picks up online media account for Bench clothing

Manchester streetwear clothing company Bench has appointed Maxus to its online media account....that echoed the same urban clothing style as the men s range. Lindsay Pattison, Maxus chief executive, said ...

Word of Mouth - Wimbledon's brand champions

Clothing brands beat official sponsors in Wimbledon buzz grand slam...William's appearance in the Nike Women's Fall Athlete Court Dress saw buzz around Nike women's clothing peak. Clearly the Nike clothing sponsorship strategy relies on the players staying in the competition and it is appropriate for Nike to sponsor clothing - less so for HSBC. That said, clothing sponsorship appears ...

Next bucks high-street trend

Fashion retailer takes the New York subway to help close the gap on arch clothing rival Debenhams...Brand Next Clothing Brand owner Next Media agency Mediaedge:cia Creative agency In-house Next has been at the forefront of high-street fashion for many years and is perceived as one ... harsh recession, many clothing brands have suffered. Despite the tough trading environment ...

Paper Round (27 January) - Which clients are advertising in the national press?

and clothing retailers featuring most prominently....Asda's George clothing brand advertises its new spring collection in The Sun. The range is modelled by real women in the campaign and features a charity worker in its latest ad. Debenhams advertises 20% off "new season style" with a voucher in The Daily Mail. The offer is promoted on the paper ...

Clear Channel seals outdoor alliance with H&M

LONDON - Clothing retailer H&M has secured an alliance with Clear Channel to ensure maximum impact

Boxfresh renews sponsorship of NME Best New Band

Boxfresh, the British clothing brand, has been chosen to be the official fashion partner

Esprit appoints PHD Germany to handle its media account

PHD Germany has been appointed to handle the media planning and buying for clothing and lifestyle

Bench sponsors editorial series to reach clubbers

Bench, the clothing brand, has partnered with dance music website Resident Advisor to produce 'Real

BLM Red goes Full Circle

planning and buying account for clothing brand Full Circle.

Vizeum awarded consolidated media account for Timberland

for clothing and outdoor brand Timberland following an internal review.

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