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Marks & Spencer compares quality of its financial services to food and clothing

LONDON - Marks & Spencer has rolled out a campaign to promote its financial services offering, M&S Money.

Matalan sounds out agencies for TV campaign

Value clothing group Matalan is in talks with leading London ad agencies about a TV campaign...Value clothing group Matalan is in talks with leading London ad agencies about a TV campaign to increase awareness of its brand. The group plans to become the UK s second-biggest clothing retailer, behind Marks to expand into financial services, such as loans and insurance for cars and pets ...

Visa in charity fashion tie-up

Visa is planning to associate itself with responsible spending and sustainable clothing in a tie

Starcom is awarded £7m Caterpillar media account

LONDON - Starcom has won the £7m media planning and buying account for clothing and footwear brand...of the media account. US brand Caterpillar, while best known on the high street for its boots and clothing ... to add to its burgeoning clothing business. The company was established in 1925 by Benjamin Holt ...

Mailing banned for irresponsibly tempting teens to spend

clothing company Littlewoods irresponsibly encouraged young female shoppers to spend excessively....The campaign for Shop Direct Financial Services Direct Plus Account targeted 75,000 people. It included a cartoon strip featuring a young woman who had bought designer clothes using the company s credit card, under the strapline: Why let money come between you and a good time? Other text used ...

Arcadia assigns credit card task to Craik Jones

LONDON – Arcadia Group, the UK's biggest clothing retailer, has appointed Craik Jones Watson

Arcadia assigns credit card task to Craik Jones

Arcadia Group, the UK's biggest clothing retailer, has appointed Craik Jones Watson Mitchell

Media: Taking a risk with brands - The ability to stretch a brand and take it into new markets is a recurring topic. But it opens a new can of worms when the brand is in media, writes Jane Bainbridge

So top women s glossy title Cosmopolitan is extending its brand into drinks, clothing and bed...So top women s glossy title Cosmopolitan is extending its brand into drinks, clothing and bed linen sectors, while The Daily Telegraph is once more attempting the tricky task of moving into financial services. What exactly is the strategy? The Telegraph has already had its fingers ...

Nationwide backs Shelter World Cup fundraising drive

to encourage people to donate to homelessness charity Shelter and replace their work clothing with the colours...The campaign, Strip4Shelter, encourages workplaces to allow their staff to switch their regular work clothes for either the colours of their favourite club side or its strip or the national team strip during the 2010 World Cup in return for making a donation to Shelter. Shelter has provided a ...

Tesco runs ads on lorry sides

on 500 trucks to promote its Cherokee clothing in April. MORI research showed 13% of the population

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.