Bud Light 'clothing drive' by DDB Chicago
28 Jan 2010
The creative is based around a fictional clothing drive in an American office and sees employees stripping at the promise of a free Bud Light ...
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Wrigley creates Juicy Fruit-brand fashion clothing
16 May 2002
-branded clothing, to be sold in Top Shop and Debenhams....Wrigley has licensed BC Clothing to manufacture the range, starting with four separate T-shirt designs. Hats, belts and bags will be added to the range. The confectionery-maker is hoping to leverage the nostalgic value of its oldest brand, which dates to 1893, with its core target audience of 11- to 24-year ...
Bacardi Breezer to branch out with clothing range
11 Feb 2004 | by Samuel Solley,
with the introduction of a clothing range....in conjunction with urban label Religion and sportswear brand Gola. The clothes feature Bacardi Breezer ... will be priced £30 and the trainers will cost £75. The range will be stocked by shops selling Religion clothes ... the clothes to wear to increase press coverage and add kudos. The clothes also feature on the Bacardi ...
Marks & Spencer drives its ethical image with Fairtrade clothing
30 Jan 2006 | by by Julia Pearlman
as it seeks to become the first major UK retailer to sell clothing made from 100% Fairtrade cotton....as promoting its new range of Fairtrade clothing, which became available in the UK at the end of 2005 ... said they had decided not to buy an item of clothing because they felt concerned about where it had ... product due to similar concerns and 78% said they would like to know more about the way clothes are made ...
Canterbury of New Zealand links with Guinness to launch sports clothing range
22 Aug 2008 | by Miranda Fitzgerald
to create a Guinness-branded clothing collection.
Pepsi set to launch branded clothes
14 Oct 1999 | by ALEXANDRA JARDINE
PepsiCo is bringing the cola wars to fashion, with a move to launch a range of branded clothing...PepsiCo is bringing the cola wars to fashion, with a move to launch a range of branded clothing ... clothes earlier this year, PepsiCo is looking for a clothing firm to design and produce a range of clothing under exclusive licence for PepsiCo brands. The clothes would be sold through high street ...
Corona to sponsor Clothes Show
04 May 2010 | by Staff
LONDON - Mexican beer brand Corona is to target a female audience by sponsoring the Clothes Show...to be participating in the Clothes Show London, one of the fashion world s highlights of the year. This year s event ...
McDonald's to launch McKids range of children's clothes
26 Mar 2004 | by Staff,
LONDON - McDonald's is to launch a global range of children's clothing called McKids in a move...The clothes will be designed, made and distributed by Chinese firm Shanghai Longhurst. According ... selling children's clothing and footwear in Shanghai later this month and in early 2005 will branch out ... . McDonald's has already trialled McKids clothing at a small number of stores products in stores in Shanghai ...
Absolut clothes bottle in leather and studs for rockstar edition
11 Aug 2009 | by Gemma Charles
LONDON - Pernod Ricard UK is to launch a rock-inspired limited edition of its Absolut brand which comes wrapped in leather and studs.
ANALYSIS: How to combat the counterfeit onslaught - From jeans and perfume to sports clothing
27 May 1999 | by SIAN CROXON
, safety record and exclusivity. Designer clothing, accessories and perfumes are not the only ... and children s clothing, car spares and alcoholic beverages. A global business Counterfeiting ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
