Pony introduces 'urban' clothing
21 Apr 2004
with its first clothing range since the 90s and a move into childrenswear.
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George clothing
13 Aug 1998 | by VICTORIA MEDHURST
A series of 30-second television commercials for George clothing, the label sold through Asda...A series of 30-second television commercials for George clothing, the label sold through Asda ... . The campaign concentrates on children s clothes, and promotes the idea that clothes should be fun, durable ... . The clothing range is named after its designer, George Davies. ...
FIFA to unveil clothing line
21 Apr 2009 | by Staff
LONDON - Football's international governing body, FIFA, is preparing to sell a range of clothing...-ansi-language:#0400; mso-fareast-language:#0400; mso-bidi-language:#0400;} The clothing will be sold from ...
Nordic clothing firm in global bid
29 Sep 2005
Norwegian outdoor clothing brand Helly Hansen has hired Hill & Knowlton to manage its global PR....It is the first time the niche adventure clothing and workwear brand has used PR on an international scale. Previous campaigns, run by local agency PR-operatørene, were based around outdoor pursuits such as skiing and kiteboarding. H K clinched the £100,000 account after a pitch against Burson ...
MTV launches clothing range with Zara
02 Mar 2009 | by Sarah Johnson
LONDON - Viacom-owned TV channel MTV is launching a clothing range with Zara....'s and children's clothing as well as having a range of products for the home. MTV airs a number of series ...
Playboy launches clothing range in UK
10 May 2010 | by Staff
, is launching a branded clothing line in the UK....The clothing range for men and women will feature vintage-style and jersey T-shirts, hoodies and tracksuits. The collection launches in partnership with Fashion UK, a company that specialises in licensed ... fast-fashion, for many years." The new clothing line launches in August. Playboy chief executive ...
Barmy Army set for clothing line
14 Sep 2005
The group, membership of which is free, is in talks with a major supermarket about selling shirts, headgear and shorts from this winter. The Barmy Army already sells clothing via direct channels including its website and Barmy Harmonies magazine, which is sold at county cricket grounds. The club's chief ...
Sector Insight: Sports clothing and footwear
01 Dec 2011 | by Jane Bainbridge
membership fees needed) and relatively easy to fit around busy schedules. Sales of sports clothing ... term, despite rhetoric about an intended 'Olympic legacy'. Sports clothing and footwear sales ... for by sports clothing, up 21% over the past five years, a rate that outstrips that of the general clothing ...
Tomb Raider star in clothing first
15 Oct 1998 | by DANNY ROGERS
Not content with scaling mountains and shooting dragons, cyber-babe Lara Croft, star of the best-selling computer game, Tomb Raider, is now launching her own fashion range, Lara.
Fila eyes growth with lifestyle clothing line
25 Apr 2007 | by Jemima Bokaie
Italian clothing brand Fila has marked out its intention to become a global fashion brand...into the lifestyle clothing market. The brand already offers a 'Vintage' lifestyle clothing range inspired by Fila ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
