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The Co-operative is asking consumers to "join the revolution" in its latest TV campaign, and cement itself as one of the UK's most socially responsible businesses.
The Co-op may rue its latest ad's focus on freeing up time to do more enjoyable things than..., is shopping daily at the local Co-op instead. According to Sean Toal, commercial director at The Co ... , and if the Co-op genuinely doesn't mind which way the conversations go, then the ads might do their job, since ... on investment is expected from the board, the Co-op will be hoping for a very specific kind of conversation ...
The Co-operative Group has launched a multimillion-pound TV campaign playing on convenience, which coincides with its sponsorship of ITV's national weather bulletins.
The ad stars Denise van Outen as she parachutes into a farm. A voiceover states: "Only one major supermarket sources and packs fruit and vegetables straight from British farms." The Co-op, Waitrose and Asda all complained to the ASA and challenged whether Morrisons could support its claim ...
The Co-op has launched the latest instalment of its "a great deal locally" campaign, promoting its
The Co-op has released the latest of its Christmas TV ads, based on a nativity play. Co-op releases nativity-based Christmas TV spot ...
LONDON - The Co-operative unveiled its two and a half-minute Bob Dylan-accompanied TV spot last night during the 7.40pm ad-break in Coronation Street.
LONDON - The Co-op has released the latest of its Christmas TV ads, based on a nativity play.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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