Willoughby wins pitch for Midlands Co-op business
05 Apr 2002
Midlands Co-op has appointed Willoughby PR as its prepares to compete with Tesco and Asda...supermarket expansion plan. Despite its sizeable in-house team, Co-op head of corporate affairs Peter Vaughan ... the Midlands. 'The Co-op is competing against the other two main brands - Tesco and Asda - and competition ...



