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Coca-Cola has the highest share of voice while 68% of conversations about Lucozade focused on its
PepsiCo is slashing 8,700 jobs, around 3% of its workforce, and is to mirror rival Coca-Cola...in advertising and marketing support. It mirrors a similar announced by Coca-Cola , which recently announced ... been losing market share to rival Coca-Cola. The swingeing job cuts are part of PepsiCo's aim ...
director at Coca-Cola, as well as a stint as European president at advertising network BBDO. Barclays ...
Oasis, the juice drink owned by Coca-Cola, has signed up to sponsor ITV2's popular quiz show...viewers and a 10.5% share for its sixth series. Zoe Howorth, market activation director at Coca-Cola GB ...
Coca-Cola has outlined a plan to re-invest up to $400m (£253m) of operational cost savings.... The programme is part of Coca-Cola's "continuous approach to productivity", which, it states, includes "redirecting resources to drive profitable growth through marketing and innovation effectiveness". Coca-Cola ... on year, and net income of $8.6bn, down 27% year on year. Coca-Cola said its sparkling beverage volume ...
The animated Coca-Cola polar bears returned in a digital campaign around Super Bowl XLVI.
sponsors such as McDonalds, Coca-Cola and Cadbury will get first chance to buy the packages. The likelihood ...
10 advertisers in the quarter were BSkyB, Vodafone, Warner Bros, Tesco, Coca Cola, Universal Pictures ...
. Twitter unveiled the first raft of brand pages in December last year , from US advertisers including Coca-Cola ...
player" campaign for Coca-Cola. Claverie was previously at DDB Paris, where he worked on GQ ...
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