04 Jul 2006
| by by Sarah Woods
to front a one-off campaign to launch its new Coke Zero brand...with Pepsi Max.
Coke Zero, which was launched first in the US last June, is also available in Canada ...
The campaign for the sugar-free drink, dubbed "bloke coke", will be created by Vallance ...
.
The new brand is the first variant to the Coke range for 22 years - the last was Diet Coke in 1984 ...
09 Sep 2008
| by Joe Thomas
' shows that the spy continues to be a huge draw for brands. The tie-up, for which Coca-Cola Zero...charisma,' he says. 'More prosaic brands like Coke Zero initially feel a less comfortable fit, but remind ...
franchise. Coca-Cola renames Coke Zero to Zero Zero 7. As Bond, Pierce Brosnan wore only Brioni suits ...
09 Nov 2006
| by by Sarah Woods
Tweedy fronted a one-off campaign to launch Coca-Cola's Coke Zero brand in July.
The last model ...
31 Mar 2011
| by Loulla-Mae Eleftheriou-Smith
Diet Coke has partnered with fashion designer and photographer Karl Lagerfeld for a second time...available, and will run across Europe. It will feature the Diet Coke character puppets, Bernadette, Eleanor ...
Coco Rocha, Heidi Mount and Jeneil Williams.
The "Diet Coke limited edition collection by Karl Lagerfeld" features three new designs, each based on one of the Diet Coke puppets, and will be available ...
14 Jun 1996
| by STEFANO HATFIELD
in their own way. McDonald s and Coca-Cola are at least
noticeable. Coke has a particularly fine poster out ...
Wieden and Kennedy, Amsterdam creation) don t
understand soccer.
Coke seems to own football ...
,
and so far I ve not even been worried. Perhaps it s down to consistency.
Apart from Coke ...
30 Mar 2007
an
image of the person writing, posing as if they were holding a baby.
COKE ZERO - ZERO
CREDITS
Project: Zero
Client: Cathryn Sleight, marketing director, Coca-Ccola UK
Brief: Establish Coke Zero ...
Jones-style boulder are Wayne Rooney's latest moves for Coke Zero. The ad, created by VCCP ...
11 Mar 2010
| by Joe Thomas
LONDON - Coca-Cola is to launch the latest TV ad for its Diet Coke brand this Sunday (14 March...-pound brand campaign for Diet Coke which focuses on fashion and gossip, revealed by Marketing (16 February ...
is supported by a Diet Coke Facebook hub, a year-long partnership with online fashion retailer ASOS.com, and a ...
be redeemed via the Coke Zone loyalty site, handled by Carlson Marketing. Consumers who purchase 2-litre ...
25 Nov 1999
| by JANE BAINBRIDGE
Coca-Cola has been voted the brand of the century by Marketing s
panel of experts in our celebration of the best of marketing over the
past 100 years.
08 Aug 1997
| by JOHN TYLEE
to ensure Adidas goes some way in
matching Coke s universal brand credentials.
It s a tall order ...
and
helping develop Coke advertising alongside Amsterdam s Wieden I don t regard myself as a client, he ...
14 Dec 2010
| by Nicola Clark
lost both the Dr Pepper and Coke Zero ad business . Somewhat unfortunately the activity was part of a ...