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PRWEEK AWARDS 2003: Corporate & Public - Corporate Communications

Comic Relief's charity Red Nose Day had never had a direct link with a branded product before ... ). The Wella campaign raised 414,701 for Comic Relief, and independent research shows 55 per cent of 15 to 24 ... additional awareness. Celebrity hair was auctioned on the TV and internet websites to raise funds for Comic ...

Voluntary Sector: DEC lobbies UN for earthquake relief

The Disasters Emergency Committee (DEC) has called this week's earthquake in Indonesia - one of the regions worst hit by the December tsunami - 'a reminder to the UN that pledges need to be fulfilled'.

PUBLIC SECT0R: Macmillan Cancer Relief wins gong at awards

CHARITY: Macmillan Cancer Relief has won the newsletter of the year gong at this year's Charity

Diary: Lufthansa’s Lawrence gets some satisfaction from sharing his wealth of Rolling Stones trivia

Relief is at hand for those lined up in the all-day queues which are bound to form when tickets go...Relief is at hand for those lined up in the all-day queues which are bound to form when tickets go on sale for the UK leg of the Rolling Stones Bridges to Babylon world tour this summer. Lufthansa s corporate communications head Dale Lawrence has just written a trivia quiz book ...

Campaign: Viz uses birthday party to reinvigorate status - Consumer

hired Taylor Herring Communications to help its adult comic Viz celebrate its silver anniversary ... that the comic is a British cultural institution. To drive sales of the Viz 25th-anniversary issue by generating ... and humour of Viz, Taylor Herring put forward some of the comic's major characters for 'interview'. Meanwhile ...

M&F takes plaudits at OTC bulletin awards ceremony

won the OTC Brand of the Year category. Pfizer's Sudafed 12-Hour Relief product won the OTC Launch ...

CAMPAIGNS: Midland taps the fountain of youth - Sponsorship

the pop group Boyzone, Paul Weller and comic Frank Skinner. Of the pounds 3,000 budget, pounds ...

FOCUS: CORPORATE HOSPITALITY - Getting in with a sporting chance World Cup fever had corporate hospitality companies grasping at straws for a slice of the action, but promising tickets which failed to materialise proved far more injurious than not offerin

Williams. COMIC SITUATIONS: Variety proves the spice of corporate life Booking entertainment ... . The star of this year s Real Variety Show was Terry Alderton, a stand-up comic who can also sing ... to comics like Jack Dee with his lugubrious, deadpan style, comments Lee. The day after the show JLA ...

Anniversaries: Careful with the birthday party

it provides the hook to create interest.' The agency's campaign to mark 25 years of adult-oriented comic Viz ... . Targeting celebrity fans, such as Jeremy Clarkson, with bespoke comic strips also helped leading ...

The CIPR PRide Awards 2004/5: Award winners pick up their accolades

of the skills of a Viz comic cartoonist. The panel said that the campaign material would stand out in a GP ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.