Aviva grateful for comic relief in turbulent times
19 Aug 2011 | by John Tylee
last year. Out of all that came the Whitehouse campaign. Although the comic actor was used initially ...
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Comic Relief rolls out ATM campaign
09 Mar 2007 | by Mark Banham
LONDON - Comic Relief will roll out a campaign for its annual event 'The Big One', across...expected to take a receipt. Claire Pilcher, marketing officer at Comic Relief, said: We are delighted ... at ATM:ad, added: We had great feedback from the last campaign we ran for Comic Relief 2 years ago ... -by and if we can get the Comic Relief message across to even a fraction, so that they think about donating ...
STOP PRESS: Egg to shelve plans for charity event
04 Apr 2002
, the charity event organised by Comic Relief in association with the BBC, because Citibank is the official
EDITORIAL: Co-op Bank dares to care and shows strength of brand
17 Jul 2003 | by Craig Smith, Editor
to launch a high-profile cause-related marketing campaign. Comic Relief? No problem. Equipment for schools
RBS supports Sport Relief
25 Jan 2008 | by Jemima Bokaie
LONDON - Royal Bank of Scotland (RBS) has signed a marketing partnership with Sport Relief to raise...from each home nation, to drive awareness of Sport Relief and the tournament among younger rugby fans ... Lamont and Andrew Trimble from Wales. The fundraising drive will culminate on Sport relief Weekend 14 ...
Agency of Year 2002 accolade goes to Mother
11 Dec 2002 | by Jennifer Hiscock,
Scooping the £41m Orange account was the froth on the champagne of Mother's year, which saw it walk off with £81m of new business including UKTV and UK Gold, Coca-Cola's Burn energy drink, Siemens, Red Letter Days and Comic Relief. This year clients such as Egg and Emap attributed sales increases ...
BMP opts for comic angle in bank ads
17 Apr 1998 | by EMMA HALL
The Alliance Common sense in a crazy world. Two comic executions feature Simon Daye from the BBC s Fast Show playing nerdy characters. In the first, Daye is a trainspotter chatting to his friends about the house he has bought with an Alliance s talking about something other than ...
Barclaycard unveils final comic ad on mobile
05 Jun 2008 | by Nikki Sandison
-screen chemistry and comic personas fitted perfectly with the serious messages we want to get across about ...
Direct Line recruits guest comics for TV ads
03 Jan 2012 | by Alex Brownsell
Insurance brand Direct Line has unveiled a new series of guest comedians to appear in its ongoing TV ad campaign starring funny man Chris Addison.
Relief as Brown keeps taxes low
19 Mar 1998 | by PATRICK BARRETT
of relief that Chancellor Gordon Brown largely resisted the temptation to raise British taxes....The majority of marketers were left pleasantly surprised by Tuesday s budget, breathing a sigh of relief that Chancellor Gordon Brown largely resisted the temptation to raise British taxes. Despite rumours of the abolition of Mortgage Interest Relief at Source (MIRAS) and VAT rises, none ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
