16 May 2012
| by Arif Durrani
Jack Dorsey, the creator, co-founder and executive chairman of Twitter, is set to be recognised...The birth of the micro-blogging service Twitter can be tracked back through Dorsey's life ...
built a simple site, Twitter, where users could instantly post short messages of 140 characters or less ...
."
Since then, Twitter has become a communication platform with more than 140 million active users around ...
15 May 2012
| by Sarah Shearman
Tony Wang, who came to the UK a year ago to set up a European sales house to enable Twitter to roll...with it since it first launched the ability to target UK users with ads in September.
What does Twitter offer brands, which other platforms don t? The value brands are seeing on Twitter is that it allows ...
. Twitter allows brands to be involved in a real-time conversation. There are plenty of broadcast mediums ...
15 May 2012
| by Sarah Shearman
UK brands are 'leading the charge' in the way they use Twitter's ad products, according to Tony...More than 140 brands, many from the FMCG sector, have invested in advertising on Twitter since ...
the launch of Twitter s UK office, Wang said UK brands are using its products, which include Promoted Tweets ...
, but claimed that Twitter is recording healthy growth from all three types of ad product.
Agency sources ...
04 May 2012
| by Sarah Shearman
Twitter bases the tweet engagement metric on the number of times the promoted product is clicked ...
tweets, and a promoted trend on 16 March this year. It asked Twitter followers to choose your own ...
is consistent with previous pricing. Bruce Daisley, sales director at Twitter, said he was "thrilled ...
02 May 2012
| by Sarah Shearman
It will be difficult for the UK to be home to the next Twitter or Facebook, because...for anybody to build the next Twitter or Facebook within Europe with these types of enforcements," he said ...
26 Apr 2012
| by Maisie McCabe
by showing fans Twitter responses in a bespoke ad in the next break.
The film marks a return to the sci ...
. Viewers will be asked to share their thoughts about the film on Twitter using the hashtag ...
Maisie McCabe on Twitter @MaisieMcCabe ...
13 Apr 2012
| by Nick Batten
Book publisher Random House has run a paid-for Twitter campaign to promote the UK launch of 'Fifty....
The campaign, managed by Total Media, was intended to boost the number of followers of the publisher's Twitter ...
back to the Twitter account and embedded "follow" button were targeted at users who had either searched ...
.
Total Media claims Random House is the first UK publisher to use Twitter's Promoted products.
Paulo ...
06 Apr 2012
| by Nick Batten
The publisher said the shoot, which featured actress Kristen Stewart,
was the world's number one trending topic on Twitter on 13 March while
it was taking place in Los Angeles. Elle magazine ...
per cent page views increase from Twitter and
Facebook. Although never releasing final cover images ...
30 Mar 2012
| by Nick Batten
subscriptions after its first live digital streaming of a cover shoot via Twitter....trending topic on Twitter on Tuesday 13 March while it was taking place in Los Angeles.
Elle magazine ...
users, and a 218% page views percentage increase of traffic from Twitter and Facebook.
Although never ...
unique idea is testament to our integrated approach across Elle, ELLEuk.com and Twitter and one ...
30 Mar 2012
The Church of England has launched a hunt for the new Archbishop of
Canterbury on Twitter ...
of which he chooses by convention. Dr John
Sentamu, who has 21,000 Twitter followers, is the frontrunner ...
. The Church will gather thoughts through Twitter, but
will still hold numerous private meetings with senior ...