Direct News brief: Sony to launch range of notebook computers
16 Nov 2005
Sony is to launch a range of Vaio Professional notebook computers. The products will be backed by a
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Lowe Direct secures NEC Computers task after three-way fight
14 Jul 2000 | by ELEANOR TRICKETT
Lowe Direct has scooped the multimillion pound account for NEC Computers in a three-way pitch...Lowe Direct has scooped the multimillion pound account for NEC Computers in a three-way pitch against Craik Jones and KLP Euro RSCG Direct. The business has been dormant for some months, but it was most recently handled by M s first task will be to stimulate direct sales, initially through a ...
-held computers can aid marketing at shop-floor level
22 Jul 1999 | by DAVID MURPHY
, and what the competition is up to. Increasingly, portable computing devices are enabling brand managers..., and what the competition is up to. Increasingly, portable computing devices are enabling brand managers ... Software Solutions (PSS) among client companies, 77% equip their team with field computers. Nearly 60 ... , but when it s on a computer, it s not as obvious, so it s up to the field marketing agency to ask ...
Computing Which? unveils subscriptions drive with Loewy mailer
23 May 2006 | by by Alex Donohue
LONDON - Computing Which? is launching a subscriptions mailing drive with the aid of brand...computing guides, a voucher-based free trial, and a competition to win a Which? Best Buy car or £20,000. Computing Which?, published by Which?, said the campaign is a "departure from its usual campaign strategy ... of its future campaigns. Zoe Richards, account director at Loewy, said: "Computing Which? has a ...
Lloyd James Group expands computing services division
15 Feb 2005 | by Julia Pearlman,
development manager for the group's computing services division....services to list and media management, computer bureaux and direct mail and fulfilment. Its client list ...
Magazine ABCs Jan-June 2006: Computing
25 Aug 2006
from Future Publishing set to grow the market, sales should pick up. COMPUTING TITLE ...
Direct: Fujitsu Siemens hires UK agency
22 Aug 2007
Japanese-German technology giant Fujitsu Siemens Computers has appointed Creative Direction
Computer tan hoax fools 30,000 into seeing dangers of skin cancer
05 Feb 2009 | by Nikki Sandison
people they could get regular tans from their computer using special technology has attracted 30,000 hits...with the offer of a free trial of the tanning service via their computer screen. The charity hoped ...
DIRECT BRIEF: Tax Computer Systems signs agency for DM business
04 Mar 2004
Tax Computer Systems, the UK's leading provider of tax software, has signed up integrated agency
CREATIVE STRATEGY: Computer game launch is a bit spaced-out
22 Feb 2012 | by Simon S Kershaw
I rarely review advertising/PR stunts, for the obvious reason that most of them are barely worth a comment, let alone an article. However, the launch of 'Mass Effect 3' from EA Games is a wee bit special.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
