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An online video ad for Durex, the Reckitt Benckiser-owned condom brand, has been cleared
Condom brand Skyn has escaped an ad ban after receiving a wave of complaints about an outdoor...condoms were made from polyisoprene rather than latex, and would "revolutionise your sex life". Skyn-owner Ansell responded to suggestions its condom ads should be withdrawn, by stating it was sensitive ...
The FMCG company plans to ramp up its digital marketing for the condom and sex-toys brand, as part of its wider power brands strategy. RB is seeking a global digital agency to devise a strategy and build a website for Durex, which it acquired in 2010. The development comes shortly after the brand ...
Skyn, the Ansell Healthcare-owned condom brand, is focusing on product testimonials from women in a...as a premium condom brand, targeting women. The creative features female testimonials supporting ... ever had with a condom". The product is made from a new material, which claims to be softer than the usual non-latex rubber used for condoms, to create a "skin on skin sensation". Read more ...
Durex, the condom brand owned by Reckitt Benckiser (RB), is launching a new social media and TV
Sex has been much on Stefan Gaa's mind of late. Hardly surprising, perhaps, given that Reckitt Benckiser's UK marketing director now has Durex to add to his stable of brands. Its arrival follows last year's 2.54 billion purchase by RB of SSL, the owner of Durex condoms as well as the Dr Scholl ...
LOVE SAFE . On the reverse of the special packs of condoms, it says: "All profits received by JLS ...
Group revenue came in at 2.2bn in the first quarter of 2011. Reckitt acquired SSL, which makes Durex condoms and Scholl footcare products, for 2.54bn at the end of October last year . The results are the first since the company announced last week that chief executive Bart Becht would retire in September ...
". It uses straplines including "Stimulate your career!" on condom packets and incorporates recognisable ...
's recent 2.5bn acquisition of SSL, which owns condom brand Durex. The company's chief executive, Bart ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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