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The Natural Confectionery Company has launched a campaign by Fallon for its new product, Guzzle Puzzle, to encourage consumers to mix and match the sweets to create new flavour combinations.
The Natural Confectionery Company has launched a campaign to promote its new "Guzzle Puzzle" sweets, which allow consumers to combine two different-flavoured jelly sweets to create a third flavour.
Fallon has created the launch campaign for The Natural Confectionery Company. The first film in the campaign, written by Matt Keon and Dirk van Dooren of Fallon and directed by Tom Kuntz, breaks this month.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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