New business leagues (27 April 2012)
26 Apr 2012
Tangerine Confectionery.
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Mars named Cannes Advertiser of the Year
03 May 2012 | by Daniel Farey-Jones
Mars, the confectionery, petcare and food giant, has been named Cannes Lions Advertiser of the Year
Sector Insight: Sugar confectionery and gum
11 Jan 2012 | by Jane Bainbridge
. DAVID RENNIE - Managing director, Nestle Rowntree All Nestle confectionery marketing departments ...
When it's crunch-time, this client trusts his gut
28 Jul 2011 | by John Tylee
at the confectionery giant, which included a spell in France, he led the development of brands including Maltesers ...
Nestle plans on-pack AR digital campaign
18 Aug 2010 | by Alex Brownsell
Nestle said it is launching its biggest digital campaign to date for its KitKat confectionery brand
Trading Places: This week's people moves in advertising, marketing and media
13 Aug 2010 | by Staff
of marketing for Nescaf , as part of a wider reshuffle. Aldridge, currently the company s confectionery ...
Nestlé brings in group marketing chief
15 Jun 2010 | by Sara Kimberley
Normal 0 0 1 163 930 7 1 1142 11.773 0 0 0 In the role, he will oversee marketing across Nestl 's portfolio of confectionery, food and beverage brands ... the business, including Terri Tinella, who was appointed marketing director of Nestl Confectionery last year ...
Alan Mitchell on Branding: Look behind the message
31 Mar 2010 | by Alan Mitchell
.co.uk/reinventingmarketing 30 SECONDS ON ... KIT KAT - Launched as Chocolate Crisp in 1935 by York confectionery firm ...
CHI joins Nestlé ad roster with Polo win
28 Jan 2010 | by Kate Nettleton
the majority of the confectionery giant's advertising for brands such as KitKat, Aero and Smarties. The most ...
Trident
27 Jan 2010
confectionery brands are taking a more successful, grown-up approach - most recently category leader Wrigley ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
