Kraft confectionery brands to tour the UK
04 May 2011 | by John Reynolds
confectionery brands such as Oreo, Mikado and Toblerone.
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Engaging with the masses
19 Oct 2011 | by Nick Adams, managing director of Sense
own low-cost tactical sampling campaign for a confectionery brand engaged 2.1m consumers online ...
Cake specialist Broderick's prepares UK launch
08 Jul 2010 | by John Reynolds
Broderick's has created a quirky brand identity for the launch, as it looks to achieve standout in a congested confectionery market. The fresh brand identity has been created by design agency HarrimanSteel. The range of cakes and snack bars includes chocolate brownies, as well as more unusual ...
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