M&S to sell other brands for the first time in 125 years
04 Nov 2009 | by James Quilter
. These categories include alcohol, confectionery, laundry, pet food and personal care. Brands to come ...
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Driving value from promotions
30 Jun 2011 | by Rod Street
in toiletries but amongst the steepest increases in the last year have been seen in confectionery, where cocoa ...
ZenithOptimedia captures Mars planning business
23 Feb 2009 | by Ian Darby
The appointment will see MediaCom lose its grip on the consolidated Mars planning business, which it landed in May 2002. MediaCom will continue to handle media planning on the 29 million Mars Confectionery account. The move sees planning for petcare brands - including Pedigree, Whiskas and Cesar ...
Biggest brands: Top 10 brands by product category 2008
23 Sep 2008 | by Jane Simms
drinks, breakfast cereals, take-home savouries, canned brands, confectionery, biscuit brands, bathroom ... -20 3 9 Branston 20-25 15-20 2 10 Del Monte 20-25 15-20 1 Confectionery ... . Top 10 Confectionery Brands 2008 Rank Brand Sales ( m) Sales ( m) % change 2008 2007 ...
Power 100 Marketers of 2008: 1-50
28 May 2008 | by Staff
virtual roller-coaster since joining the confectionery company in 2006, and for the moment he is riding ... marketer started at the confectionery company on the same day as Sainsbury's Justin King. 34. Peter ...
Power 100 Marketers of 2008: 51-100
28 May 2008 | by Staff
her career at Mars Confectionery where she worked for 20 years in a variety of roles, becoming first ...
Touch of flu costs Bernard Matthews 17% of sales
21 Aug 2007 | by David Tiltman
variants. Brands failing to invest in such innovation are suffering, in particular confectionery brands ...
Top 20 grocery categories
21 Aug 2007 | by Jane Simms
communications overhaul. A slowdown in sales of biscuits and confectionery, whose growth halved this year ... sales. A beneficiary of the declining interest in confectionery and chocolate biscuits is another ... .94 6 48 9 52 3 Soft drinks 2.85 7 66 5 34 13 Confectionery 2.33 3 85 2 15 6 ...
The X Factor to roll out array of brand extensions
10 Jul 2007 | by Nicola Clark
FremantleMedia, which co-produces and licenses the show, has secured deals with ScentUPs to produce X Factor-branded shower gel, lip gloss, body shimmer, perfume and aftershave. The range will be available in retailers including Superdrug and Asda. Additionally, Kinnerton Confectionery will create X ...
Kimberly-Clark appoints Kellogg's Palmer chief marketer
22 Sep 2006 | by by Jennifer Whitehead
with CSR Refined Sugars and Mars Confectionery Australia. At Kimberly-Clark, Palmer will report ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
