. The confectionery giant, whose pan-European account is worth pounds 200 million, owns brands including Ferrero...Ferrero, the Italian chocolate company, has called off its search for an agency following a discussion between Michele Ferrero, its president and owner, and Unilever about a possible takeover. The confectionery giant, whose pan-European account is worth pounds 200 million, owns brands including Ferrero ...
Mars Confectionery, traditionally known for its conservative attitude to media buying, is testing...Mars Confectionery, traditionally known for its conservative attitude to media buying, is testing a new medium to reach the notoriously elusive youth market. Mars will advertise its Twix brand on giant screens at music concerts on the Smash Hits tour and expects to reach 75,000 youngsters ...
, but also in, every single pack which features, in total, eight different types of confectionery ...
Nestle has appointed a marketing director for its UK confectionery arm in a bid to regain market share ...
Number four brand in its pounds 450m sector of the confectionery market, this product first hit...Number four brand in its pounds 450m sector of the confectionery market, this product first hit the sweet shops in 1937. Its famous brand spokesman was not introduced until 1961, however, just four years before this pack would have been on sale, although he is now the longest-established character ...
Confectionery s M s brand earlier this year. The Latham character first appeared in ads for Barclaycard ...
agencies: JWT and Ammirati Puris Lintas, which share confectionery; McCann-Erickson and Publicis, which ... emerged in the past five years through two key developments, particularly in confectionery and coffee ... that are off-strategy, we ll interfere, Gerard Tiedemann, assistant vice-president of Nestle s confectionery ...
behind it is very Gap, she says. Gap Inc has no plans to extend into household goods, confectionery ...
/ Zenith Media 24 19 (-) Fox Confectionery Toffos ...
resulted in a rejig of Mars Confectionery s marketing team. His replacement is Rachel Bradley, who has ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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