17 Dec 1999
| by JOHN TYLEE
Rowntree s Kit Kat as the UK s second biggest-selling
confectionery brand. But the product is being ...
13 Dec 1999
| by LEXIE GODDARD
with confectionery giant Nestle is a
success....BT will begin selling the outside of its payphones to advertisers
if a two-month trial conducted with confectionery giant Nestle is a
success.
Posters for the Nestle brands Kit-Kat and Lion Bar are being displayed on
400 payphones in Croydon, Merton, Sutton and Wandsworth.
The ads, created by J. Walter ...
02 Dec 1999
| by ANNE-MARIE CRAWFORD
Confectionery giant Cadbury has teamed up with the National
Magazine Company in a ground...Confectionery giant Cadbury has teamed up with the National
Magazine Company in a ground-breaking joint promotion aimed at
women.
The tie-up takes the form of an on-pack offer in which ...
.
A spokeswoman for NatMags said: This is the first time we ve linked up
with a confectionery ...
02 Dec 1999
| by BEN ROSIER
Cadbury Schweppes is set to launch an umbrella branding campaign
for the Cadbury confectionery...Cadbury Schweppes is set to launch an umbrella branding campaign
for the Cadbury confectionery name worldwide, and is tipped to appoint
TBWA GGT Simons Palmer to the task this week.
Cadbury intends to capitalise on the Cadbury name as a key property in
its global markets, which include South ...
25 Nov 1999
| by JANE BAINBRIDGE
. On the FMCG side, Forrest Mars
created a hugely successful business empire from humble confectionery ...
25 Nov 1999
| by CONOR DIGNAM
: War breaks out among the confectionery giants over caramel
goodies - Cadbury is revealed ...
25 Nov 1999
| by JANE BAINBRIDGE
.
But if Henry Ford marked out the beginning of mass production, it was
the confectionery king, Forrest Mars ...
of the chocolate bar have
consistently grown. The Nestle Rowntree product is the best-selling
confectionery ...
19 Nov 1999
| by GORDON MACMILLAN
manager; group marketing manager for confectionery
brands and marketing director for Mars China ...
18 Nov 1999
| by ANNE-MARIE CRAWFORD
will extend the hero concept to confectionery, crisps and snacks,
frozen food, soft drinks and biscuits ...
11 Nov 1999
| by CONOR DIGNAM, Editor
the confectionery giant
will be about being in the same network as Kellogg, which has developed
a series ...