to remove filtersMARKETING MIX: That was the week that was
14 Oct 1999
members of the British Dental Association and the Health Education Authority, attacks confectionery ...
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OPINION: Profile - Consumer champion/Sheila McKechnie, Director, Consumers’ Association
11 Nov 1999 | by IAN DARBY
pushy US companies in the confectionery and snack areas aggressively peddling their goods ...
CAREERS: Job interview
14 Oct 1999
-1986 Brand assistant, Pampers, Procter Gamble 1986-1987 Brand manager, Tracker, Mars Confectionery ...
FOCUS: CRISIS MANAGEMENT - Eat, drink, be wary of food hysteria/Health scares are an occupational hazard of the food and drink industry and PROs must be ready to deal immediately with any sudden outbreaks of public fear, says Nick Purdom
17 Sep 1999 | by NICK PURDOM
by the main board. Gordon Storey, head of external relations for Mars Confectionery, says the company ...
NEW MEDIA: Briefs
09 Sep 1999 | by BEN ROSIER
. Fruit-tella, the sweet brand owned by Adams Confectionery, has relaunched its web site to coincide ...
MEDIA: Children’s choice - TV has always been the dominant medium for targeting children, but new media is an increasingly popular choice
15 Jul 1999 | by HARRIET MARSH
there has been a rise of pounds 10m in the advertising spent on sugar confectionery brands, with a ...
Stop Press
08 Jul 1999 | by ALEXANDRA JARDINE
. Forrest Mars, the founder of Mars Confectionery, died earlier this week at the age of 95. He founded ...
HOTLINE
28 May 1999 | by CAROLINE MARSHALL
Confectionery business throughout Europe. Grey has drawn up a shortlist of six names to replace Richards ...
DIRECT: Briefs
20 May 1999 | by IAN DARBY
last weekend. Mars Confectionery is extending its pounds 2m ad campaign for its Lockets brands ...
Private View
14 May 1999
: National TV Mars Confectionery Project: Maltesers Client: Bob Morrison, European franchise ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
