to remove filtersHOTLINE
28 Jul 2000 | by CLARE CONLEY
for Fisherman s Friend throat lozenges by its Dutch distributor, Nedan Confectionery, after a three ...
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ANALYSIS: Marketers still lost in the metrics - Marketers must not forget their role as generators of cash flow for their brands. Craig Smith reports on a new book by Tim Ambler which carries a wake-up call to British boardrooms
10 Aug 2000 | by CRAIG SMITH
are divided into four sectors: confectionery, beverages, food and ice cream. Marketing is left to each ...
Grey wins Posthouse and ShopSmart.com
11 Feb 2000 | by JADE GARRETT
, said. Stevens joined Posthouse last month from Mars Confectionery, where he was the European ...
Stop Press
06 Jan 2000 | by ALEXANDRA JARDINE
joins from Mars Confectionery where he was European marketing manager. Stevens replaces Caroline...Forte Hotels has appointed Keith Stevens as its new marketing director for Posthouse Hotels. He joins from Mars Confectionery where he was European marketing manager. Stevens replaces Caroline Beecher, who has quit to set up an independent marketing agency. Stevens will report to Patrick ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
