29 Sep 2000
| by MARGARET PATRICK
, but I ve said to members that this is not ISBA s fight. If you, as a confectionery company, cereal ...
22 Sep 2000
Red Rooster Beauty and Consumer PR has been hired by Nestle for the
relaunch of much-loved confectionery brand Quality Street.
There was no pitch, with the agency being recommended on the strength of
its lauded work with Chunky Kit Kat and Maverick chocolate bars.
Previously Quality Street PR ...
21 Sep 2000
| by TANIA MASON
for confectionery.
In March this year he landed what would be his last job at Mars, that of European marketing ...
, who held the equivalent post at Mars confectionery, decided to leave in the prime of their careers ...
1996-1999 Marketing director, Master Foods Polska
1999-2000 Marketing director, Mars Confectionery ...
18 Sep 2000
to look for suitable drinks and confectionery businesses to build further sales.
Triarc bought ...
15 Sep 2000
, the European brands and innovations director for Mars Confectionery, and Ric Simcock, who occupies the same...Two of Mars' most senior European marketers have quit to launch a marketing agency. Bob Morrison, the European brands and innovations director for Mars Confectionery, and Ric Simcock, who occupies the same position at Pedigree Masterfoods, will offer strategic brand solutions, innovation and repositioning advice ...
14 Sep 2000
| by CRAIG SMITH
Two of Mars most senior European marketers have quit the FMCG giant to set up their own marketing agency.
Ric Simcock, European brands and innovations director for Pedigree Masterfoods, and Bob Morrison, who holds the same post at Mars Confectionery, leave at the end of this week. Their new agency ...
14 Sep 2000
| by TANIA MASON
the brand still didn't make the top ten confectionery brands in Marketing's Biggest Brands survey in either ...
of the confectionery market.
DIAGNOSIS
Our brand equity research previously revealed Roses had stronger ...
07 Sep 2000
in 1999 and 2000 saw Quality Street fail to make the top ten confectionery brands.
The deal ...
07 Sep 2000
| by CRAIG SMITH, Deputy Editor
had to respond to allegations of health dangers. The Co-op has attacked snacks and confectionery ...
07 Sep 2000
| by SHARON GREAVES
as shot glasses containing pill-shaped confectionery, were handed out.
Sometimes you need a wild card ...