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THE CLIENT CATALYSTS: ANN FRANCKE - Ann Francke breaks the mould of the average Mars marketer. She is open, creatively led and keen on change

. A new line of confectionery has been produced based on the goodies featured in the books and movie ...

Mars calls £50m UK media contest

. The confectionery, food and pet care giant is expected to centralise media planning into one agency in the UK ... in the UK. Mars Confectionery, which includes Maltesers and Mars Bar, and Pedigree Masterfoods ... Confectionery. The restructure is consistent with the reorganisation that has taken place in other Mars ...

Mars calls £50m UK media contest

The confectionery, food and pet care giant is expected to centralise media planning into one ... businesses in the UK. Mars Confectionery, which includes Maltesers and Mars Bar, and Pedigree Masterfoods ... Confectionery. The restructure is consistent with the reorganisation that has taken place in other Mars ...

CLOSE-UP: LIVE ISSUE/MARS - End of an era as Mars switches from D'Arcy to Grey. Strategic issues and fall in public demand finally saw Mars move, Ian Darby says

. Competition from other confectionery products and the falling demand from consumers for sweet, sugary snacks ...

WCRS grabs role on Ferrero roster with Kinder UK account

campaign to relaunch the Kinder Surprise confectionery brand across Europe. Work for the brand is handled ...

D'Arcy loses Mars Bar to Grey after 40 years

, the global account director on Mars confectionery, the senior planner Sarah Schofield and the creative ...

Grey wins Mars Bar across Europe

-selling confectionery product in the UK. If you have an opinion on this or any other issue raised on Brand ...

Advertising's jingle-writing king dies

well-known scores spanned products from confectionery (Murraymints and Fry's Turkish Delight ...

CAMPAIGN POSTER ADVERTISING AWARDS 2001: Campaign Silver Award - Sponsored by Concord - Readers' Award for Best Poster

SILVER AWARDS TITLE: Blonde AGENCY: Rainey Kelly Campbell Roalfe/Y&R CLIENT: Neil Leinwand, director, business development, confectionery, Kraft Foods International CREATIVE DIRECTORS: Robert Campbell, Mark Roalfe ART DIRECTOR: Graham Storey COPYWRITER: Phil Cockrell TYPOGRAPHER: Ryan ...

CAMPAIGN POSTER ADVERTISING AWARDS 2001: Best Grocery, Soft Drinks or Household Poster

Leinwand, director, business development, confectionery, Kraft Foods International CREATIVE DIRECTORS ...

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